Grá Skin
About
Grá is deeply committed to exploring the profound impact affirmations can have on our daily lives. It endeavors to empower both men and women to elevate their skincare routines by integrating affirmations of self-appreciation and positivity into their daily rituals. Their product lines span from essential skincare basics tailored to everyday needs to specialized formulations designed to captivate skincare aficionados.
Their mission goes beyond skincare; it strives to foster a culture where individuals embrace the transformative power of affirmations, promoting self-love and a positive mindset. By infusing skincare with affirmations, Grá aims to enable customers to not only care for their skin but also nurture their inner well-being, encouraging confidence and resilience in their daily lives.
Branding
Audience Personas, Concept, Tone, Archetypes, Colors, Logo & Rollout
WebsiteWeb design & developement (Shopify)
Full project done by Rodeo in 2022